Your Complete Web Presence

Remember the Importance of a Customer

Steve Ulrich — Tue, 05 Mar 2013 05:28:42 +0000

A poster on the wall at a GM/India Automobile Plant in Halol, India had a lasting impact on me. I want to share with you some insights worth remembering as you build life-long customers. I have been very lucky to have been able to travel to 20+ countries when I worked with Sterling Commerce. In …

Have You Lost Your Oldest Customer?

Steve Ulrich — Sun, 27 Jan 2013 22:41:35 +0000

In the late 1980′s United Airlines produced an advert that spoke more to “business values” than it did for “air travel.” A company president laments the loss of his oldest customer, realizes that the familiar way of doing business has become so much more impersonal and electronic, rather than the old face-to-face, relationship based, handshake …

Welcome to Your Complete Web Presence

Steve Ulrich — Sat, 12 Jan 2013 17:33:49 +0000

Hello and Welcome! Kenneth Patchen, an American poet wrote in his poem “What is the Beautiful,” the line “pause and begin again.” I had this feeling at the end of 2012 that it was time to redo my blog, and clear out all of the spam comments from my site. With 2013 arriving right on …